NMEU 19 – Amanda Cook – The Wellness Entrepreneur

Listen to the Episode Below (00:22:14)

Amanda Cook
Amanda Cook is a certified holistic health coach and digital strategist for the wellness industry. After a corporate career in sales and marketing, Amanda started her own natural health + beauty blog, VintageAmanda.com. In her weekly Wellpreneur podcast, Amanda shares her digital marketing experience and inspiring interviews to help wellness entrepreneurs grow a healthy business online!

I absolutely love #newmedia; it's really the core of my business. - @VintageAmanda Click To Tweet

Top Quotes from Amanda Cook:

  • “I absolutely love new media; it’s really the core of my business.”
  • “I’m really using podcasting as the medium to reach my audience and that’s just been fantastic.”
  • “One thing I find just amazing about podcasting is that we all face this attention challenge with new media; everyone is so busy that it’s just hard to get people’s attention and get them to focus on you, and I find that podcasting really works well there because you actually get somebody to listen to you for 30 or 40 minutes once a week… It really develops a relationship between you and the people at a much deeper level than can happen just in blogging.”
  • “The podcast is generating clients for my programs.”
  • “I absolutely love Buffer… It’s saved me so much time. I love it. I tell everyone about it.”
  • “Even if you enjoy it sometimes, you need to pull yourself out of it so that you can focus on the more strategic stuff.” [on running a business and hiring others to do some of the work]
  • “You’re not going be able to just pick the first person that comes to you and assume they’re going to be right for the job.” [on hiring virtual staff]
  • “You have to know how to do it first yourself.” [on delegating tasks to other people]
  • “There’s something so powerful about making that personal connection and meeting people.” [on attending the New Media Europe conference and meeting other people]

Resources:

Key Timestamps:

  • [00:30] – Host Mike Russell introduces and welcomes the episode’s guest, wellness entrepreneur Amanda Cook
  • [01:20] – How Amanda is using new media for her own personal brand and business, WellpreneurOnline.com
  • [02:16] – On her passion project, VintageAmanda.com
  • [02:37] – Amanda talks about podcasting and how it has been the primary vehicle for her business
  • [04:04] – How Amanda got started with podcasting
  • [05:37] – Amanda shares her thoughts on British etiquette and the differences of terms
  • [06:21] – Amanda’s top three blogs and podcasts
  • [06:58] – Why Amanda recommends Chris Ducker’s and Pat Flynn’s 1-Day Business Breakthrough podcast
  • [07:37] – Amanda shares another favourite podcast, She podcasts
  • [08:40] – Another recommendation from Amanda, On Being
  • [09:43] – New media tools that Amanda cannot live without
  • [09:50] – Why Amanda loves Buffer
  • [11:51] – On working with a virtual assistant
  • [13:27] – Amanda shares her experience of finding people to work with and the right workflow
  • [14:57] – On hiring several people for specific tasks
  • [15:14] – Amanda shares her new discovery for video conferencing
  • [16:07] – What makes Zoom different from Skype
  • [16:57] – Amanda shares some of the key features of Zoom
  • [17:34] – On meeting with other UK podcasters
  • [18:44] – How Amanda found out about the New Media Europe conference and what made her decide to go
  • [19:18] – Amanda’s excitement about seeing Natalie Sisson and other people she sees virtually
  • [21:08] – Where to learn more about Amanda online
  • [21:29] – Mike thanks Amanda and wraps up the show

Find Amanda online!

Coming up next…

Join Mike as he talks to the online international coach, John Murphy!

Grab the chance to get a discounted registration to the New Media Europe conference this coming September just by listening to the end of the show.