NMEU 23 – Andrea Vahl – Facebook Marketing That Works

Andrea Vahl talks about using social media profiles for your business, Facebook marketing, and targeting and growing your audience through Facebook....

Andrea Vahl
Andrea Vahl is a social media consultant and speaker, and is the co-author of Facebook Marketing All-in-One for Dummies. She was the Community Manager for Social Media Examiner, one of the most influential social media news sites, for over 2 years and was named 50 Favorite Online Influencers of 2014 on Entrepreneur.com. She also uses her improv comedy skills to blog as a slightly cranky character, Grandma Mary – Social Media Edutainer on her site at www.AndreaVahl.com.

[bctt tweet=”You can really target your perfect customer with things like #FacebookAds. – @AndreaVahl”]

Top Quotes from Andrea Vahl:

  • “I'm very excited to be presenting about tips and tools on how to get better results on Facebook.” [on talking at the New Media Europe conference]
  • “Don't be afraid to start using it to build your email list because you can really target your perfect customer with things like Facebook ads and great content.”
  • “Email is still king.”
  • “Having that personal profile where you are you is really a better option than having a page where you are you.” [on using one's personal profile on Facebook]
  • “I find Twitter to be a little overwhelming.”
  • “It's just really fun to have your world get little smaller and more interconnected with people who are in different countries.”
  • “I am not picky; I'll drink anything.”


Key Timestamps:

  • [spp-timestamp time=”00:28″] – Host Mike Russell introduces and welcomes the episode's guest, Andrea Vahl
  • [spp-timestamp time=”01:33″] – What Andrea will be talking about at the New Media Europe conference
  • [spp-timestamp time=”02:08″] – On using Facebook to grow your audience
  • [spp-timestamp time=”02:39″] – Getting likes on Facebook versus getting people on your email list
  • [spp-timestamp time=”03:49″] – How Andrea is using new media for her own business and personal brand
  • [spp-timestamp time=”04:00″] – On using her personal profile to connect with a lot of people
  • [spp-timestamp time=”06:18″] – How Andrea is using Periscope
  • [spp-timestamp time=”07:08″] – Andrea's favourite Facebook apps
  • [spp-timestamp time=”08:21″] – The top blogs and podcasts that are influencing Andrea now
  • [spp-timestamp time=”09:58″] – New media and social media tools that Andrea cannot live without
  • [spp-timestamp time=”10:17″] – On using Hootsuite
  • [spp-timestamp time=”11:00″] – On using Canva
  • [spp-timestamp time=”11:44″] – How Andrea is using Instagram
  • [spp-timestamp time=”12:32″] – What made Andrea decide to join the New Media Europe conference
  • [spp-timestamp time=”13:32″] – On visiting Manchester and using Pinterest to research places
  • [spp-timestamp time=”14:13″] – Facebook tools for discovering places and for local businesses to target people
  • [spp-timestamp time=”17:14″] – People that Andrea is looking forward to meeting at the conference
  • [spp-timestamp time=”18:32″] – Andrea's favourite drink for anyone who wants to buy her a drink at the conference
  • [spp-timestamp time=”19:08″] – Grandma Mary's drink of choice
  • [spp-timestamp time=”19:36″] – Where to find Andrea online
  • [spp-timestamp time=”20:02″] – Mike thanks Andrea and wraps up the show

Find Andrea online!

Stay tuned…

In our next episode, Katrina Burrus shares her expertise on maximising online content. Listen to the end of the episode to get a discounted registration to the New Media Europe conference!

General一 PODCAST

Mike is co-founder of New Media Europe - obsessed with everything new in media and technology. He's also a founder of audio production company Music Radio Creative.