Managing social media posts can be a pain if you don’t have specialised software to help you out. Many social media management apps feature the ability to schedule your posts beforehand and release them at the right time. If you need to automate your post release regimen, any of the following apps will make the process far less stressful.
One of the hottest social media managers at the moment, Buffer gives users a free way to schedule posts on Facebook, Twitter, Google+ and LinkedIn. You can schedule posts ahead of time by linking up your accounts and viewing stats from a web browser or the mobile application. It’ll even give users tips on how and when to post.
For most of its life, Klout was thought of as an analytics powerhouse and little else. With the addition of post scheduling, it’s become a favourite of social media gurus thanks to its basic yet robust functionality. In short, it’s Hootsuite with the added benefit of some serious analytics firepower. Social media micro-managers that need real-time reporting love it to death.
The old standby, known as Hootsuite, benefits from years of experience in the field of social media management. It allows users to manage up to three dozen social media profiles from one handy dashboard; perform analytics research based on a variety of metrics; and automate posts as needed. Best of all, its powerful Pro version is a mere $9.99 per month.
Making a Wise Selection
To avoid confusion and complications, it’s best to settle on one specific social media manager app for day-to-day operations. The right app for your own operation depends on a lot of factors. The good news is that any of these fine tools will do right by you no matter which social media platform you rely on most.