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When it comes to branding it really is easy to get overwhelmed. Often podcasters think that the more the better and more professional. But is that really true? Should you dump a ton of short jingles in between your content? You need to work out how can you maintain consistency,...
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It’s not just the US and UK dominating the podcast charts. Many European countries have their own top podcasts too! A year of reading the world is a great concept yet there is also the chance to listen to the world too. Apple Podcasts have a different chart and rank...
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Podcast advertising rates are booming according to recent research. If you want to be a part of this growing audio industry then make sure the ads on your show are working. What Podcast Ad Formats Are There? It is important to understand the different forms a podcast advert can take....
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What you pay for podcast advertising depends very much upon who you are dealing with in the first case. According to this podcasting report from Bridge Ratings 2017 is the breakthrough year for podcasting with advertising spend set to hit over $500 million (£385 million) by 2020. Advertising with...
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I had to come all the way to Australia (no kidding! writing this article from sunny Perth) to realise that radio in the UK sucks. This made me realise further that this is likely one of the largest reasons why general public turns towards podcasters to provide what radio...
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Here are the winners of the first ever British Podcast Awards. The ceremony was held at The Platform Theatre in London. About The British Podcast Awards There were 18 awards in total presented to the winning podcasters during the Saturday evening event. The winning podcasts were voted for from a list...
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Podcasting is growing in the UK and seeing a genuine renaissance. Here’s how UK podcast statistics look one decade on from the beginning of podcasting. How Many People in the UK Listen to Podcasts? 4.7 million adults, in the UK, have listened to any type of podcast. That could...
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I am very proud to have been involved with the British podcasting scene from the moment it started to truly take off in 2014. Podcasting has been around since around 2004 when first shows started to appear on iTunes. The UK and international scene has undergone somehow a renaissance one decade on. We...
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We’re great supporters of the indie podcast movement in the UK and it’s great to see so many independently produced shows in the iTunes top charts. To create this list of the best British podcasts I researched the iTunes overall chart in the UK region. Note that the iTunes...