11th May 2016
Today it's time to promote New Media Europe using the traditional media of radio! We'll be creating 3 different radio commercials in Adobe Audition. They will air on Jack FM Berkshire from 16-21 May 2016 and we'll run some Facebook and Twitter ads at the same time (targeting only the radio station's target audience by age and location) with the words “as heard on Jack FM”. Traditional media advertising backed up with some new media ads will make for a great advertising combo!