NMEU 12 – Józefa Fawcett – Training and Learning Using New Media

Jozefa Fawcett talks about using media for training, learning, knowledge creation, and quality improvement....

Jozefa Fawcett
Józefa Fawcett is an award-winning learning specialist adviser, trainer, international speaker, vocal coach, and voice-over artist. She started as a make-up artist in 1980 specialising in stage make-up and mainstream make-up for fashion shows and magazine shoots. After leaving the cosmetic world, Józefa had a variety of exciting and interesting careers in recruitment, sales and training, commercial and public charity sectors, training consultancy, and training of professional speakers in 34 countries around the world.

Her professional training and HR skills were recognized by winning the Global HR Award for Excellence in 2009. She is currently the chief learning officer at JFI, a privately-owned international training, learning, and quality improvement consultancy established in the UK in 2002. She also produces and broadcasts on JFI Radio.

[bctt tweet=”I love what I can do with #newmedia. – @Jozefa”]

Top Quotes from Józefa Fawcett:

  • “My business is training and learning, and I have to keep absolutely on top of my game.” [on using new media]
  • “Whether I’m designing training courses for other people, online or offline, or whether I’m producing short cartoons films, or whether I’m using QR codes to embed information… I have to keep myself up to date… and I love what I can do with new media.”
  • “I have been around a long time. I am what you call a “baby boomer”… I’m quite old, but don’t think that us baby boomers haven’t really grasped new media. In fact, there’s an awful lot of research that says we’re actually better at it than people 10/15 years younger than us. So we’re not to be pensioned off quite just yet!”
  • “I like something that’s really content-rich.”
  • “I’m coming up to date and it’s all your fault.” [on discovering new podcasts and listening to the Audio Production Show]
  • “I am a second-time around podcaster.”
  • “I’m using you as a benchmark… the quality of what you produce is so high; I thought, “Well I want to do that,” – that’s the quality I want.”
  • “I use Hootsuite for everything… this has got to be the best time-saver I have ever, ever used.”
  • “I just want to understand from other people some of the latest podcasting techniques.” [why she’s coming to NMEU]
  • “I’m coming with an empty notebook and an open mind.” [to NMEU]


Key Timestamps:

  • [spp-timestamp time=”00:30″] – Host Mike Russell introduces and welcomes the episode’s guest, Józefa Fawcett
  • [spp-timestamp time=”02:36″] – How Józefa is using new media for her personal brand and her business
  • [spp-timestamp time=”04:07″] – Blogs and podcasts that give Józefa inspiration and help her do what she needs to do
  • [spp-timestamp time=”05:22″] – On blogger Luis Suarez and how he is living without email by using only social media
  • [spp-timestamp time=”06:47″] – On Brian Solis and disruptive technology
  • [spp-timestamp time=”07:48″] – On INSEAD and their podcasts, webcasts, and blogs
  • [spp-timestamp time=”10:22″] – Podcasts that Józefa listens to
  • [spp-timestamp time=”11:00″] – Józefa talks about being a Reaper fan
  • [spp-timestamp time=”12:07″] – On stalking Mike and Izabela
  • [spp-timestamp time=”14:11″] – Józefa shares a new podcast she listens to – Julie Stevens
  • [spp-timestamp time=”15:30″] – Józefa’s free app on how to pronounce words correctly and how to speak clearly
  • [spp-timestamp time=”16:27″] – New media tools that Józefa couldn’t live without
  • [spp-timestamp time=”16:40″] – Being on VKontakte, the biggest Russian social network in Europe
  • [spp-timestamp time=”17:29″] – Józefa’s experiences working in Beijing and Shanghai
  • [spp-timestamp time=”18:07″] – Hootsuite being the best time-saver
  • [spp-timestamp time=”19:55″] – On Google Translate
  • [spp-timestamp time=”21:41″] – Józefa’s thoughts on robots running the world one day
  • [spp-timestamp time=”23:32″] – Changes in the nature of skills that trainer and facilitators need
  • [spp-timestamp time=”25:49″] – Józefa and her microphone fetish
  • [spp-timestamp time=”26:35″] – What made Józefa decide to attend the New Media Europe conference in September
  • [spp-timestamp time=”28:16″] – On her interest in learning about live broadcasting and in finding out who is doing it
  • [spp-timestamp time=”29:18″] – Using the Spreaker console to broadcast live
  • [spp-timestamp time=”30:34″] – People that Józefa is excited to see and meet at the New Media Europe conference
  • [spp-timestamp time=”31:54″] – Where to find Józefa online
  • [spp-timestamp time=”32.45″] – On using a top-level domain

Connect with Józefa!

Stay tuned…

Our next episode features Lee Ball! Get an exclusive coupon for the New Media Europe conference in September just by listening to the end of the show…

General一 PODCAST

Mike is co-founder of New Media Europe - obsessed with everything new in media and technology. He's also a founder of audio production company Music Radio Creative.