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The era of content driven marketing as we know it is on it’s way out. If we don’t act right now, we risk loosing customers, followers and of course business as a result. So with everyone talking about the importance of content marketing, how this is the biggest investment...
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I have recently wondered – what is the next big thing when it comes to social platform usage. What are the social networks to watch and where we should be paying attention more. As an entrepreneur and business owner I can’t afford to get this wrong. Or even worst –...
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David Shaw talks about getting into content marketing and how it should be done, the kind of content that needs to be created, and speaking at New Media EU....
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Here are 7 top tips for entrepreneurs and business owners from the most successful people online, in 2015, based all around the world....
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The podcast is a relatively new digital medium. But how does it compare to blogging in building a brand? This really depends on your audience. For example: Someone who prefers reading might not be interested in consuming video or audio; and someone who listens to a podcast on the go...
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The Internet has revolutionised the way people do business. Indeed, this is a new age and those who plan to succeed have to familiarise themselves with the new marketing landscape and recognise all the additional paths that have been paved to connect to people and customers. One of these...